native video for SMEG + Gourmet traveller's 50th birthday cover cake
RESPONSIBILITIES
+ storyboarding
+ client presentation
+ pre-production
+ art direction
+ typographic overlays
+ project management
THE BRIEF
SMEG participated in a native video of the making of Australian Gourmet Traveller's 50th Birthday issue cover cake. We recreated the cover cake to animate with a stop motion video that captured the celebratory nature of the issue.
MEDIA BRANDS
Australian Gourmet Traveller
Food to Love
+ videography and editing Mitch Payne
+ | recipe Emma Knowles
+ production Roxy Holder
