Petuna

RESPONSIBILITIES

pitch
+ mock-up design

booked execution
+ shoot concept
+ art direction
+ retouching
+ graphic design
+ finished art
+ typography
+ project management

THE BRIEF
The brief was to communicate the Petuna story as well as their place as the go-to brand for premium restaurants around Australia.

The series included a four page feature capturing the history of the Petuna brand which was complemented by ocean trout recipes in followup issues of Gourmet Traveller.

MAGAZINE TITLES
Australian Gourmet Traveller

+ photography Jason Lucas
+ styling Lisa Featherby
+ production Roxy Holder