stop-motion video for kenwood and Gourmet Traveller
RESPONSIBILITIES
+ ideation and concept including recipe direction
+ storyboarding
+ styling brief
+ pre-production
+ art direction
+ typographic overlays
+ project management
THE BRIEF
Kenwood wanted a social-friendly stop-motion style native video piece to showcase their Kenwood mixer with pasta attachement. We created a playful animation of ingredients and used the graphic elements of beetroot fettucine to illustrate the functionality of the appliance while keeping a premium Gourmet Traveller aesthetic.
MEDIA BRANDS
Gourmet Traveller
Food to Love
+ videography and editing Ben Hansen
+ production Roxy Holder
+ styling Jane Collins
+ food prep Nick Banbury